Tom Parkinson

Failed musician, decent at other things.

More blogs by Tom

The Benefits of Social Selling in EdTech

The Benefits of Social Selling in EdTech

Social selling is an incredibly important and beneficial concept in the modern world. It allows you to connect with your potential customers on a much deeper level.

Why Is Keyword Research Important For SMBs?

Why Is Keyword Research Important For SMBs?

Keyword research is an essential part of any successful business growth strategy - especially for small and medium-sized businesses. By choosing the right keywords, you can target a specific audience, boost visibility in search engines, and improve your overall...

3 Tips on How To Improve Sales and Customer Success Alignment

3 Tips on How To Improve Sales and Customer Success Alignment

One really important part of Revenue Operations (RevOps) is the alignment of teams. One of the key tasks is Sales and Customer Success alignment. So, what can RevOps learn from Netflix, Amazon and Apple? How to be amazing at cross-functional collaboration.